NEWS AND EVENTS


Irina Shayk
IN A FEATURE IN THE SPANISH EDITION OF HELLO! MAGAZINE IRINA SHAYK MODELS NEW DESIGNS FROM THE ATELIER PRONOVIAS 2017 COLLECTION

Barcelona, 10 October 2016 .- PRONOVIAS, world leader of the bridal sector, presents new designs from the Atelier Pronovias 2017 collection with top model Irina Shayk. A collection that future brides can now find at Pronovias stores and on the website. The PRONOVIAS muse poses again for the firm in this marvellous feature, which has been photographed in the luxurious Le Bristol Paris Hotel.

According to Shayk, the new creations from Atelier Pronovias 2017 collection are very special: "The gowns in this collection fascinate me. Of all of them, my favourites are the lace ones... I like how this material is worked, as it fits the body like a second skin. In general, I think that the Atelier Pronovias dresses are classic but sexy, chic and simple at the same time. I share Pronovias’ idea that “less is more".

For the next season, the Atelier Pronovias 2017 designs have been created with artisanal methods using extremely high quality fabrics and pure, minimalist and clean lines. The gowns have been crafted in the finest materials such as Chantilly, crepe, taffeta and stretch chiffon. At the same time, the use of transparencies has been given special prominence, crafted with gemstones and delicate hand embroideries, covering the silhouettes with feathers and silk thread.

The photo shoot has taken place at the Le Bristol Paris Hotel, with art direction and styling by PRONOVIAS and photography by Lalo Cortés. Makeup and hair was done by David Carreiro for Bobbi Brown and ghd.

About Pronovias Fashion Group

Pronovias Fashion Group is the world´s leading bridal house in the bridal fashion sector year after year. What started as a humble family business in Barcelona in 1922, has since transformed into the top company internationally in terms of wedding dresses. Last year, Pronovias celebrated its 50th anniversary, and today the firm has a presence in over

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