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Pronovias Enters The Metaverse!

We are the first bridal brand to launch wedding dresses in NFT format.


To coincide with the triumphant return of Barcelona Bridal Fashion Week and the launch of the Atelier Pronovias Versailles Collection, Pronovias Chief Artistic Director Alessandra Rinaudo has helped create three NFTs of the exquisite gowns in the collection.

 

The selection of dresses is representative of Rinaudo’s interpretation of the luxury and opulence of Versailles, the birthplace of haute couture. She has captured the essence of history’s most beautiful royal court in glittering fabrics, endless trains and startling jewelled embellishment – total works of art that look utterly divine in this new digital art format.

The three dresses available from the Atelier Pronovias Versailles Collection in NFT format are:

CADENET

 

Cadenet is a glorious two-piece royal ball gown with a semi-transparent, strapless bodice in dot tulle, and full-volume skirt with an exclusive fleur-de-lis lace design – the symbol of French royalty.  An exquisite, cathedral-length train completes this breathtaking bridal look.

CHARLOTTE

 

Charlotte is an ultra-glamorous mermaid design crafted in ivory and gold embroidery threaded with metallic silver over a glitter tulle underlayer that creates a magical transparent effect. Features a low back and a cathedral length train.

POMPADOUR

 

Pompadour, an ultra-glam ball gown dress in shimmery gold lamé. It has a sensual V-neckline, pleated waistline, statement, puffy sleeves, an oversized back bow and a modern keyhole back.

Discover the full fashion show

 

SAVE THE DATE

April 22nd

 

pronovias

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